My main worry with the month of April was the fact that two of the weeks featured was Easter holidays. This meant a lot of students wouldn't be visiting Ask Will Online as often as if they were at school. With this in mind, let's see how April's stats did compared to last month's stats in March.
Ask Will Online's Stats (from Google Analytics) April 1st - May 1st
Visits - 11,998
Pageviews 16,040 therefore average pages per visit is 1.34
Search Engine Traffic
Making Money Online
- My CTR has risen from 1.08% to 1.30%! I was worrying about the CTR decreasing but instead, it increases! I don't know why my CTR is increasing because I haven't changed anything about the adverts on Ask Will Online.
- Again, like last month, my CPC has decreased from £0.21 ($0.34) to £0.15 ($0.24). My earnings have been affected mostly by the low pageviews this month meaning my earnings have nearly halved.
- I have noticed that text adverts produce the second highest CTR highest CPC. Therefore, I am going to make the adverts which have adverts split between text and image to just text in an attempt to benefit from these stats. We will find out next month!